How can user experience (UX) be improved through on-site SEO?

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When people visit your site, you need them to search for what they need quickly and be entertained. This is where on-site SEO has a role to play. By employing search engine optimisation, you are optimising your site for visitors as well.

What is On-Site SEO?

On-site SEO (also known as on-page SEO or on-site SEO) is the method of optimising your site content to rank higher in a search engine. This is done by improving your content, structure, and technicalities. Your ideal on-page SEO checker will tell you where to optimise.

How On-Site SEO Improves UX

Website Speeds Up

A slow site irks visitors. On-page SEO instructs you on how to optimise images, write clean code, and host clean code, all of which result in fast-loading pages.

Simple Structure and Navigation

Clean pages make it simple for people to find things in a snap. Search engines also learn your content better, improving rankings and user experience.

Mobile-Friendly Design

On-page SEO best practices involve making your website responsive. This means that it can be accessed on desktops, tablets, and mobile phones, enhancing UX for everyone.

Quality Content

SEO is merely making the content convenient and easy to read. Good headlines, concise paragraphs, and simple language maintain the visitor’s interest.

Internal Linking

Adding internal links between comparable pages helps users browse your site without getting lost. Internal linking also helps search engines crawl your content further.

Why UX and On-Site SEO side by side

A website following on-page SEO best practices is easier and more fun to navigate. Your visitors will spend more time on your site, your bounce rates will go down, and your conversions will increase.

Here at WitaminJ, we provide on-page SEO services that rank your website high but also improve your visitors’ experience.